Thursday Thoughts is hosted over at Ok, Let’s Read by Ashley. Each week Ashley presents a bookish topic for everyone to share their thoughts on. I was excited to find this meme because I can’t always come up with a discussion point every week on my own, now I don’t have to.
This week’s topic is: The Power of Social Media
Have you ever connected with an author through social media? Do you think it’s important to have things like Twitter, Facebook and Instagram as a blogger, reviewer or author? Why or why not? How do you think social media has progressed and changed the bookish world in recent years? And, now for a fun question: Are there any authors who’s Twitter feed you just can’t get enough of?
I’ve connected with a handful of authors through social media platforms. I would have probably made many more connections at this point, but I don’t tend to comment or post that often on social media. I keep up with Facebook and Instagram and I skim Twitter regularly, but I keep my own interaction few and far between.
I do think social media is an excellent medium for people to connect over. However, there is a line, in my Communication courses we talked about parasocial behavior, which is the on the extreme side of the spectrum I’ll admit. If you’re not familiar, parasocial behavior is basically when people think they know the celebrity, like know know them. That because they see them on Twitter, interacted maybe or whatever they’re best buddies. I always found that topic in class really interesting when it came up.
There is a ton of good though. On the authors side they’re getting their readers pumped for the latest work, or fielding questions, sharing teasers, etc. The authors that do this and do this well know what’s up. They know that keeping in touch with their readers is crucial to success in this world we live in. For bloggers and reviewers, it’s a chance to ask questions and peek behind the curtain, if you will, into the author’s world. Building relationships works both ways and with the emergence of social media it’s easier now than it ever was to connect.
I’d say the progression of social media is still in its infancy. We’ve only just tapped into what social media can do for us. As time goes on, as technology improves, as updates are made, we’re really going to see a whole new way to connect. The bookish world has changed due to social media by being less of that stoic, gray building with no windows into something that is fluid and colorful with lots of natural light.
Social media is changing the world we live in and most is for the better, but there still needs to be an awareness. People need to go into social media with their eyes open. (This is what happens when you take too many Communication courses; social media paranoia is a real thing, LOL. :D )